My name is James Cooper, and I am a co-founder and co-owner of Riders First. I live in Greenwood, Indiana, with my wife, three kids, and two dogs. I started riding four-wheelers, go-carts, and sand rails on my grandparent's property in southern Indiana at a young age. My passion for motorsports developed into riding two wheels in my late teens. I have been riding for 16 years, and I have been an MSF RiderCoach for two years. I started my riding career on sport bikes and moved to touring bikes when I bought my first Harley Davidson, a 2006 Electra Glide. I currently ride a 2023 Road Glide Limited and want to soon break into the ADV world. I love coaching because it allows me to witness the transformation in riders as they learn and/or develop their skill.